Ngā Mea Katoa Me Mōhio Koe Mō Te Waitohu

Kāore i eke ngā waitohu rongonui me ngā waitohu angitu o te ao ki tō rātou mana i roto i te pō kotahi. Ko te mea pono, me whai rautaki arotahi me te kaha nui ki te hanga i tētahi waitohu tino pai. Engari he aha rawa te rautaki waitohu? I roto i te poto, ko tō mahere tēnei hei whakauru atu ki te mākete motuhake o tō kamupene me te whakahaere. Kei roto ko ngā huānga matua pēnei i te Tuakiri Waitohu, te tūnga mākete, me te momo karere me te hokohoko e pārekareka ana ki tō hunga whakarongo. Ko tō rautaki waitohu ko tō rawa tino nui, ko tō hinganga rānei. Ko te mea nui, he taputapu hei hanga hononga tūturu ki te tangata. Anei tētahi mea ngaro iti: Ko ngā hononga pono ka arahi ki ngā kiritaki pono. I roto i tēnei tuhinga, ka ako koe i ētahi atu kōrero mō te rautaki waitohu me ngā āhuatanga noa o tētahi rautaki waitohu kaha. Ka whakaatuhia hoki e mātou ngā tauira o ngā rautaki waitohu whai hua, ā, ka whakaratohia ētahi mahi hei āwhina i a koe ki te tīmata i tō mahere rautaki waitohu i tēnei rā.

He aha te Rautaki Waitohu?

Ka taea e koe te whakaaro ki tō rautaki waitohu he mahere pakihi 360-tohu. Ko te mea pai, ko tā tō rautaki waitohu e whakaatu ana i ngā āhuatanga matua e motuhake ai tō waitohu, tō kaupapa me ō whāinga, me pēhea hoki e tutuki ai aua mea.

He rautaki waitohu kaha te mea i hangaia marietia, me te whai whakaaro ki ngā āhuatanga katoa o tō mākete, o tō motuhake, o tō hua, o tō ratonga rānei e tukuna ana, o ō kiritaki me ō kaiwhakataetae.

Me ahu mai tēnei katoa i te nui o ngā raraunga ka taea e koe te whakauru.

I te tīmatanga, me neke whakamua koe – he mea kāore e taea te karo i tēnei ina tīmata anō koe i te tīmatanga. Engari i ia manuhiri hou, i ia akonga hou, i ia kiritaki hou ka whiwhi koe, ka nui ake ngā raraunga whakamīharo hei waihanga rautaki whai tikanga ka puta he hua.

Ngā Huānga o te Rautaki Waitohu

Anei tētahi tauira rautaki waitohu hei āwhina i a koe ki te kapi i ngā kaupapa katoa:

Me pēhea te whakawhanake i tētahi rautaki waitohu

E toru ngā wāhanga o te tukanga rautaki waitohu:

1. MahereKoinei te wāhanga mōhiohio. I mua i te tīmatanga o ō rautaki hanga waitohu, me rangahau koe kia mōhio ai koe ki te mākete, ki tō kaupapa motuhake, ki ō hoa whakataetae, me ngā pūtake o tō rautaki hokohoko.

2. HangaKia oti i a koe tētahi mahere taketake, rukuhia ngā mahi hanga waitohu. Waihangahia tō tuakiri waitohu, tae atu ki tō tohu, te papatae tae, me ētahi atu tirohanga. Waihangahia tō paetukutuku, ngā hongere pāpori, me ētahi atu pāpāho hei whakamahi māu hei whakatinana i tō mahere rautaki waitohu.

3.WhakahaereKo te hokohoko te wahie mō tō miihini waitohu. Whakarewahia tō waitohu, ā, whakamahia katoatia ngā rautaki karere katoa i whakamaheretia e koe me ngā hongere hokohoko i hangaia e koe. Kaua e mutu kia … ake tonu atu. Kaua rawa e mutu.

Me wāhi ēnei wāhanga kia rima ngā mahi hei mahi.

Rangahauhia

Kāore e taea te whiriwhiri i te rangahau mākete mēnā kei te hiahia koe kia tere te tipu. Mā tēnei tukanga koe e āwhina ki te hanga i tētahi turanga pakari mō te whakawhanaketanga o te waitohu, e hoatu ana ki a koe ngā māramatanga nui mō ngā mea pēnei i:

•Te whakawhānui ake i tō tauira pakihi, pērā i te tāpiri i ētahi hua, i ētahi tuku rānei e pai ana ki ō whakaaro tuatahi, te whakawhāiti rānei i te hunga whakarongo e hiahiatia ana.

•Te utu mō āu tuku i runga i te uara pea me ngā kaiwhakataetae.

•Ko wai ō hoa whakataetae matua, me ō rātou kaha me ō rātou ngoikoretanga.

•Ngā momo karere me ngā rautaki hokohoko e tino arohia ana e tō hunga whakarongo.

He tino hoa rangahau mākete te pāpāho pāpori. Ki te tīmata koe i tētahi toa hokohoko, toro atu ki Instagram kia kite i ngā mahi o tōu ake umanga. Ā, tirohia hoki ō hoa whakataetae.

Anei ētahi atu rauemi rangahau:

•Ngā Tirohanga ki te Hunga o Facebook: Ngā raraunga kore utu a ngā kaiwhakamahi Facebook i runga i ā rātou tikanga hokohoko me ngā raraunga kōtaha pēnei i te taupori, ngā manakohanga, me ngā hiahia.

•Te Pokapū Rangahau o Pew: He nui ngā mōhiohio kore utu i kohia mai i ngā raraunga taupori, te rangahau whakaaro a te marea, te tātari ihirangi pāpāho, me ētahi atu rangahau pūtaiao pāpori.

•Tatauranga: Uru kore utu, uru utu hoki ki te neke atu i te miriona ngā meka me ngā tatauranga mō ngā mākete kaihoko me ngā mākete matihiko huri noa i te ao.

•Ngā tūtohi hokohoko: Ngā momo raraunga hokohoko katoa, ngā tātaritanga, me ngā whakairoiro. Ka tukuna e rātou he kauwhata kore utu me ngā pūrongo utu.

Waihangahia he Tuakiri Waitohu Whakamiharo

I a koe e rangahau ana, he tino uaua ki te kore e whakaaweawehia koe ki ngā whakaaro mō tō ake tuakiri waitohu. Koia mātou ka tūtohu kia tirohia e koe te mākete i mua i te whakatau whakamutunga mō tō tuakiri me tō āhua ataahua.

Anei tētahi rārangi arowhai mō ngā huānga tuakiri waitohu nui:

Te waitohu me te pepeha: Ka taea e Hatchful a Shopify te āwhina i a koe ki te hanga i tētahi waitohu huatau, koi hoki i roto i te wā poto noa iho – kāore he pūkenga hoahoa e hiahiatia ana.

Papatae tae: Kōwhiria kia toru ki te rima ngā tae, ā, kia mau ki ēnei tae mō ō rauemi waitohu me te hokohoko katoa. Mā tēnei ka āwhina i te whakaū i te mōhiotanga ki te waitohu. Ā, kaua hoki e wareware ki te hinengaro tae hei whakatakoto i te wairua.

Ngā momotuhi: Pērā i tō papatae tae, kaua e whiriwhiria kia neke atu i te toru ngā momotuhi, ā, me piri ki ērā kei roto i ō rauemi katoa. He aratohu pai tā Canva mō te hono momotuhi.

Ngā whakaahua me ngā mahi toi: I te ao hokohoko tuihono, he mea nui ngā tirohanga ataahua. Ki te mea he kaihoko tuku-mai koe, tangohia he whakaahua hua tino ataahua. Whakatakotoria te atamira ki te rama, ki ngā whakaahua, ki ngā tauira, me ngā taputapu, kātahi ka kawe i aua kaupapa puta noa.

Reo me te reo: He kuware, he kōrero, he whakahihiri, he whakaari … he rite tonu te hiranga o te huarahi e tukuna ai e koe ngā karere ki ngā karere tonu.

Te kōrero pakiwaitara: He nui te pānga o te kare ā-roto. Waihangahia he hononga ki ō kiritaki mā te kōrero i tō hītori. Nō hea te tīmatanga o te waitohu? He aha ō uara me tō kaupapa? Ō moemoeā me ō kupu whakaari? Kia whaiaro.

He paetukutuku ataahua: Kaua e tuku i te tangata ki tētahi paetukutuku he, puhoi, he pōhēhē rānei. He mea nui rawa atu tēnei mō tētahi pakihi hokohoko ipurangi, ina ko tō pae te poutokomanawa mōu. I whakaatuhia e tētahi rangahau e 94 ōrau o ngā kaiwhakautu kua whakakahore, kua kore rānei e whakawhirinaki ki tētahi pae e ahu mai ana i te hoahoa tukutuku anake … kaua e waiho hei pae pērā.

Mō ētahi atu kōrero mō te tuakiri waitohu, tirohia ēnei rauemi:

•Mōhiotanga Waitohu: 5 Ngā Tohutohu mō te Waihanga i tētahi Tuakiri Waitohu Kaha

•Me pēhea te waitohu i tō toa tuku-taka - Aratohu taahiraa-i-te-taahiraa me ngā tauira

Whakawhanakehia he Mahere Hokohoko Whai Hua

Kāore e ranea te pupuri noa i tētahi waitohu reka. Me whakanui hoki mā te whakawhitiwhiti kōrero tonu puta noa i ngā tūāpapa maha.

Hei tāpiri, ki te mea kua riro mai i a koe tō rātou whakawhirinaki, me pupuri tonu e koe mā te whakawhanake i tētahi hononga kaha ake ki a rātou, me te whiwhi i tō rātou pono.

Ara, me haere tonu tō pakihi mō te roanga o te oranga o tō waitohu.

Kāore mātou i kī he māmā noa iho.

Anei ētahi whakaaro mō te wāhanga hokohoko o tō mahere rautaki waitohu:

Te awa hokohoko: Ina koa mō tētahi pae hokohoko tuihono, ka taea e tētahi awa hokohoko te ārahi i ō manuhiri kia noho hei kiritaki, me ngā kiritaki kia hoki mai anō mō ​​ētahi atu.

Te hokohoko pāpāho pāpori: Kei ō ringaringa te ao – me ōna kaihoko ipurangi katoa – me ngā tūāpapa pēnei i a Instagram, Facebook, Snapchat, YouTube, me ētahi atu. Haunga ngā tuku pānuitanga ā-tinana, whakamātauria ngā rautaki utu pēnei i te hokohoko a te hunga whai mana me ngā pānuitanga pāpāho pāpori.

Te hokohoko ihirangi: He mea nui tēnei. I runga i te hangarau, ko ia ataata hua ka hangaia e koe, ko ia pou pāpāho pāpori ka hangaia e koe, ko ia īmēra ka tukuna e koe, ko ia pou rangitaki ka whakaputaina e koe he hokohoko ihirangi. Ina whakamahi koe i ngā tikanga pai o te hokohoko ihirangi hei kukume i ngā kiritaki mā roto i tō awa hokohoko, ka tino pāngia.

Hokohoko īmēra: Ko te hokohoko īmēra tētahi atu taputapu whai hua mō tō awa hokohoko. I kitea i roto i tētahi rangahau he 40 ngā wā ka nui ake te whai huatanga o te īmēra ki te āwhina i ngā kamupene ki te whiwhi kiritaki hou i a Twitter, i a Facebook rānei. He mea whai mana.

Anei ētahi atu rauemi hokohoko:

Kia Pono, kia Pono hoki

He mea nui te ōritetanga. Kaua e huri mai i ngā waitohu papai ki ngā momo kāhua noa, mai i ngā karere kare ā-roto ki te katakata me te whakatoi. Ko te whāinga matua o tētahi rautaki waitohu he whakatū i tētahi ahua mārama, ahurei mō tō kamupene, me te piri ki tēnā i roto i ngā āhuatanga katoa o ō mahi. Whakaarohia mēnā e hangai ana ō whakatau hokohoko, waitohu me te hokohoko ki tō rautaki waitohu, ā, e whai wāhi ana ki te kōrero. Mēnā he iti noa te hē o tētahi whakaaro hou, whakarerea atu, ka whakaarohia anō. Haunga te pupuri i te waitohu me te karere ōrite, he mea nui kia tutuki i ō kupu whakaari. Mēnā ka oati koe mō te tuku kaipuke kotahi wiki, kia tino tae mai tō mōkihi i roto i taua wā. Ko te ngaronga o te whakawhirinaki o ō kiritaki te huarahi tere ki te kino i tō ingoa me te ngaronga o ngā kiritaki.

Aroturuki, Aromatawai, me te Whakawhanake Ina Hiahiatia

He mea nui te whanaketanga kia ora ai tātou i runga i tēnei porowhita ātea e mānu ana – he aha ai me whai wāhi atu ai tētahi mea motuhake mō tō waitohu?

Ko te rangahau te taahiraa tuatahi o tēnei tukanga. Engari ko te pono, me noho tonu te tukanga i roto i te huringa mutunga kore. Me ruku tonu koe ki roto i tō Google Analytics, Facebook Analytics, Twitter Analytics, me ētahi atu papaaho kia kite ai koe me pēhea te mahi a ō kaupapa me ō mahi katoa.

He tino pai ki a koe a Google Analytics, nā te mea he nui ngā kōrero hōhonu e hoatu ana ki a koe mō ngā manuhiri o tō paetukutuku me ā rātou mahi i runga i tō pae – tae noa ki te pāwhiri whakamutunga. Ki te kore āu he pūkete Google Analytics, waihangahia tētahi inaianei.

Kia mataara tonu ki ngā huarahi hei whakapai ake. Ā, kia whakaae hoki me whakapai ake i ētahi wā mai i te whenua ki runga, tīmata ki ngā wāhanga nui o te waitohu o tō pakihi pēnei i tō reo, ngā hongere hokohoko, tae atu ki tō tuakiri waitohu.

Te kōrero mō te waitohu: Tropical Sun

Kei te hokohoko a Tropical Sun i ngā hua o te Karipiana i te UK. He tino pai te kōrero a ngā rangatira i a rātou e whakamārama ana i ngā tīmatanga iti o te waitohu.

Ka honoa ngā "hapori iwi tupu ora o te UK" ki ō rātou ahurea, ā, ka huihui mai rātou. He nui ake te mana o te whakatāngata i te waitohu i tētahi rārangi whānui o ngā painga hauora, i te kounga hua rānei.

Heoi anō, ko taua mahere ao mohio i hangaia ki ngā mea kakara e tino whakaatu ana i te ariā o te whakakotahi i te iwi.

Ko te whakaahua anake ka whiwhi i te tohu A+.

Hokohoko honohono: Harper Wilde

He waitohu pūeru a Harper Wilde, he wairua ngahau, he wairua whakahihi. Engari ehara i te mea koinā anake – ka tautoko, ka whakamana hoki i ngā wāhine i roto i te ao pāpori me te ao tōrangapū.

Koinei te momo waitohu e hono hohonu ana ki ngā hihiri me ngā tuakiri o āna kiritaki.

I te tīmatanga tonu, ka kite koe i te koha a Harper Wilde i tētahi wāhanga o ngā hua ki The Girl Project, he kaupapa e āwhina ana i ngā kōtiro ki te kura tuatahi. Ka mahi tahi hoki ngā rangatira me tētahi kaihanga e whai ana ki te whakamana i ngā wāhine o Sri Lanka.

Ā, ka mahia katoatia e rātou mā roto i ngā kupu whakakatakata, ngā tohu pae, me te whakaahua rorirori i ētahi wā.

"Kia mahi tahi tātou ki te hāpai i ā koutou wāhine me ngā wāhine rangatira o āpōpō."

Mārama?

Ka whakamahia e rātou te tohu #LiftUpTheLadies i runga i tā rātou paetukutuku me ngā pāpāho pāpori hei waihanga i te hononga waitohu i waenga i ngā hongere.

Kei te mau tonu a Instagram i ēnei ariā, e nekeneke maeneene ana i waenga i ngā karere tōrangapū, ngā katakata me ngā whakaahua hua.

I te nuinga, he mahi tohunga tēnei mō te whakawhanake i te waitohu kaha e whakaatuhia ana i roto i ngā mahi hokohoko katoa a te kamupene.

Te Whakamutunga

Ki te pai te whakatakoto, ka whakaratohia e tō rautaki waitohu te arataki me te tautoko e tika ana mō tō pakihi. Ka tautuhia te tūranga o tō kamupene i roto i te umanga ki te whakataurite ki ngā kaiwhakataetae, ā, ka whakaatuhia hoki ōna āhuatanga ahurei. Mā te whiriwhiri āta i te tuakiri, ngā tae, te reo, me ngā whanonga e pā ana ki tō waitohu, ka taea e koe te whakarei ake i tōna kukume ki ngā kaimahi me ngā kaihoko pea.