Momwe Mungapewere "Chilango" Cha Algorithm Pambuyo Posungira: Njira Zogwirira Ntchito Zoyenera Kuletsa Zinthu Zosagulitsidwa Kwambiri Kulowa M'nyumba Zosungiramo Zinthu Zokwera Mtengo

Momwe Mungapewere "Chilango" Cha Algorithm Pambuyo Posungira: Njira Zogwirira Ntchito Zoyenera Kuletsa Zinthu Zosagulitsidwa Kwambiri Kulowa M'nyumba Zosungiramo Zinthu Zokwera Mtengo

Cholinga choyamba cha njira yosungiramo zinthu ya Amazon FBA chinali kukonza magwiridwe antchito a zinthu ndikuwonjezera zomwe ogula akukumana nazo kudzera m'malo osungiramo zinthu apafupi. Komabe, kwa ogulitsa ochokera kumayiko ena, kusagwirizana kwa zinthu zomwe zili m'malo osungiramo zinthu kwakhala vuto lalikulu kwa nthawi yayitali. Makamaka, kusagwiritsa ntchito bwino kwa algorithm kwa zinthu zotsika mtengo zomwe zimagulitsidwa m'malo osungiramo zinthu okwera mtengo kwambiri ku Europe ndi US kumawonjezera mwachindunji ndalama zosungiramo zinthu ndikuwononga phindu, kukhala "msampha wobisika" kwa ogulitsa ambiri. Monga wopereka chithandizo wokhudzidwa kwambiri ndi zinthu za Amazon FBA komanso kupatsa mphamvu unyolo wogulira zinthu, Brand Empowerer, kutengera zomwe adakumana nazo potumikira mitundu yopitilira 100 yodutsa malire, imayamba kuchokera pamalo opweteka achiwiri a kusagwirizana kwa zinthu pambuyo posungiramo zinthu, imasanthula mfundo yoyambira yogawa algorithm, ndikugawana njira zogwirira ntchito zowongolera algorithm ndi deta ndikupewa kusagwirizana m'malo osungiramo zinthu okwera mtengo, kuonetsetsa kuti FBA ikuwongolera bwino magwiridwe antchito m'malo mokhala katundu wolemera.

I. Mavuto Ena Okhudza Kusagwirizana kwa Zinthu Pambuyo Posungira Zinthu: Kutayika kwa Ma Chain Reaction Chifukwa cha Zinthu Zosayenda Bwino Zomwe Zikuyikidwa M'nyumba Zosungira Zinthu Zokwera Mtengo

Njira yogawa malo osungiramo zinthu ya Amazon imangogawa malo osungiramo zinthu kutengera deta yamitundu yosiyanasiyana monga kugulitsa zinthu, kuchuluka kwa netiweki ya malo osungiramo zinthu, ndi kufunikira kwa ogula. Komabe, "kachitidwe" ka njira iyi nthawi zambiri kamasiyana ndi kachitidwe ka ogulitsa. Vuto la zinthu zotsika mtengo zomwe zimatumizidwa ku malo osungiramo zinthu zotsika mtengo pambuyo poti malo osungiramo zinthu agawidwa si kungowonjezera ndalama zosungiramo zinthu, koma m'malo mwake zimayambitsa kutayika kwa ntchito, zomwe zimakhala mavuto ambiri kwa ogulitsa ochokera m'mayiko osiyanasiyana.

Ndalama Zokwera Zosungira ndi Phindu Losatha: Nyumba zosungiramo zinthu zodula kwambiri m'malo akuluakulu aku Europe ndi America monga California (USA), London (UK), ndi Munich (Germany) sizimangokhala ndi ndalama zosungiramo zinthu pamwezi zomwe zimaposa zomwe zimapezeka m'nyumba zosungiramo zinthu wamba, komanso kukwera kwa ndalama zosungiramo zinthu zomwe sizinali zolipidwa nthawi yayitali kumapangitsa kuti zinthu zotsika mtengo zogulitsa zikhale "zolemera." Zinthu zotsika mtengo mwachibadwa zimakhala ndi ndalama zochepa zobweza komanso kubweza ndalama mochedwa; kuphatikiza ndi kugwiritsa ntchito ndalama mosalekeza kwa nyumba zosungiramo zinthu zodula, izi zimapangitsa kuti pasakhale phindu kapena kutayika kulikonse pa chinthu chilichonse.

Kusagwira bwino ntchito kwa zinthu zomwe zili m'sitolo komanso ndalama zomwe zikuyenda movutikira: Malo osungiramo zinthu okwera mtengo ayenera kuperekedwa kwa zinthu zokwera mtengo komanso zotsika mtengo. Kusagwiritsidwa ntchito bwino kwa zinthu zotsika mtengo kumakhala ndi mphamvu zambiri, zomwe sizimangopangitsa kuti zinthu zotsika mtengo zisasungidwe bwino komanso kuti zinthu zotsika mtengo zisadzabwezedwenso, komanso zimawonjezera masiku obwerera kwa zinthu zotsika mtengo. Ndalama zambiri zimagwirizanitsidwa ndi zinthu zosagwira bwino ntchito, zomwe zimakhudza mapulani obwezeretsanso zinthu ndi chitukuko cha zinthu zatsopano.

"Kuzungulira koyipa" komwe kumayambitsa algorithm ndi kusagawa molakwika mobwerezabwereza: Algorithm ya Amazon imasintha nthawi zonse malingaliro ogawa kutengera deta yakale yosungiramo zinthu ndi magwiridwe antchito a zinthu. Ngati zinthu zotsika mtengo zikakhalabe mumkhalidwe wotsika wosintha zinthu m'nyumba zosungiramo zinthu zotsika mtengo kwa nthawi yayitali, algorithm ikhoza kuganiza molakwika za kuthekera kwa chinthucho m'derali, zomwe zingayambitse kugawidwa kopitilira ku nyumba yosungiramo zinthu panthawi yokonzanso zinthu pambuyo pake. Izi zimapangitsa kuti "kusagawa molakwika - kusagawa mochepa - kusagawa molakwika," zomwe zimapangitsa ogulitsa kukhala osachitapo kanthu.

Kuwonjezeka kwa ndalama zoyendetsera katundu ndi kugawa katundu, zomwe zimapangitsa kuti zinthu ziwonongeke: Pofuna kuthetsa mavuto okhudzana ndi kusalingana kwa katundu, ogulitsa nthawi zambiri amafunika kusamutsa katundu wotsika kuchokera ku nyumba zosungiramo katundu zodula kwambiri kupita ku nyumba zosungiramo katundu wamba kapena zotsika mtengo. Komabe, kusamutsa katundu wodutsa malire sikuti kumangobweretsa ndalama zowonjezera zoyendetsera katundu komanso kumakumana ndi mavuto monga nthawi yochepetsera kusamutsa katundu ndi kuwonongeka kwa katundu paulendo, zomwe zimapangitsa kuti ndalama zogwirira ntchito zikule kwambiri.

Kwa ogulitsa omwe ali m'malire, kusagwirizana kwa zinthu zomwe zili m'sitolo pambuyo pogawa malo osungiramo katundu si mwangozi koma ndi zotsatira zosapeŵeka za kusiyana pakati pa deta ya algorithmic ndi deta yeniyeni yogwirira ntchito. Pofuna kupewa vutoli, cholinga chachikulu sikulimbana ndi algorithm, koma kutsogolera algorithm mwachangu kuti ipange zisankho zogawa malo osungiramo katundu zomwe zikugwirizana ndi zosowa zenizeni za wogulitsa kudzera mu kukonza bwino deta yogwirira ntchito.

II. Mfundo Yoyambira ya Kugawa kwa Nyumba Yosungiramo Zinthu Zosungiramo Zinthu: Kumvetsetsa Kukula kwa Deta Kuti Mupeze Malangizo Olondola

Kuti mugwiritse ntchito deta kuti itsogolere njira yogwiritsira ntchito, ndikofunikira kumvetsetsa miyeso yayikulu ya deta ya Amazon FBA warehouse allocation algorithm. Malingaliro ake ogawa sachokera pa gawo limodzi la "kuchuluka kwa malonda," koma pa avareji yonse yolemera ya miyeso yambiri ya deta. Miyeso yayikulu yowunikira imaphatikizapo izi: Deta yakale yogulitsa: Izi zikuphatikizapo kuchuluka kwa malonda azinthu, kuchuluka kwa kusintha, ndi kuchuluka kwa kugulanso m'madera osiyanasiyana. Ichi ndiye maziko ofunikira a njira yowunikira kufunikira kwa madera; madera ogulitsa kwambiri nthawi zambiri amayikidwa patsogolo pakugawa zinthu.

Deta Yowonjezera Zinthu: Kuchuluka kwa zinthu, kuchuluka kwa zinthu, ndi nthawi yowonjezerera zinthu zimakhudza kuwunika kwa njira yokonzekera zinthu kwa wogulitsa. Kukhazikika kwa njira yowonjezerera zinthu kumapangitsa njira yowonjezerera zinthu kukhala yosavuta kugawa mphamvu zosungiramo zinthu mwanzeru.

Deta ya Zinthu Zofunika pa Katundu: Zinthu monga kulemera, kuchuluka, gulu, ndi kufooka zimakhudza momwe njira yogwiritsira ntchito zinthu zosungiramo katundu imagwirira ntchito. Zinthu zazikulu, zolemera nthawi zambiri zimagawidwa m'nyumba zosungiramo katundu zakutali zomwe zimakhala ndi ndalama zochepa zosungiramo, pomwe zinthu zazing'ono, zopepuka nthawi zambiri zimayikidwa m'nyumba zosungiramo katundu zamtengo wapatali.

Kagwiridwe ka Akaunti Konse: Ziwerengero za magwiridwe antchito a wogulitsa monga momwe sitolo imagwirira ntchito, kuchuluka kwa zolakwika pa oda, ndi kuchuluka kwa kutumizidwa mochedwa zimakhudza chidaliro cha algorithm kwa wogulitsa. Maakaunti omwe ali ndi magwiridwe antchito apamwamba amalandira magawo osinthika kwambiri a nyumba yosungiramo katundu.

Deta ya Network ya Warehouse Time Time: Kuchuluka kwa malo osungiramo zinthu nthawi yeniyeni, kuchuluka kwa malo osonkhanitsira zinthu, ndi kukakamizidwa kwa zinthu m'malo osiyanasiyana osungiramo zinthu ku Amazon zimakhudza mwachindunji zotsatira za kugawa malo osungiramo zinthu. Munthawi yomwe malo osungiramo zinthu amakhala ochepa, kugawa kwa algorithm ya malo osungiramo zinthu kumawonjezeka kwambiri.

Njira ya Amazon kwenikweni ndi "kugawa bwino deta," koma kufooka kwake kuli m'kulephera kwake kuzindikira molondola zolinga za ogulitsa zokonzekera ntchito (monga mapulani ochotsera zinthu zina kapena kuwonjezera pang'onopang'ono malonda a chinthu chatsopano). Malo ogwirira ntchito a ogulitsa ali pakukonza deta yowongoka pamanja kuti atsimikizire kuti njirayo imalandira "zizindikiro zenizeni zomwe zimakwaniritsa zosowa za ogwira ntchito," potero kupewa kuti zinthu zotsika mtengo zisagwiritsidwe ntchito molakwika m'nyumba zosungiramo zinthu zodula.

III. Njira Zogwirira Ntchito Zokonzedwa Motsogozedwa ndi Deta: Kupewa Mavuto Pachiyambi ndi Kukonza Njira

Kutengera ndi zomwe Brand Empowerer adakumana nazo pogwira ntchito zopitilira chikwi zamalonda za pa intaneti, komanso kuphatikiza ndi mfundo za Amazon's warehouse allocation algorithm, tapanga njira zogwirira ntchito zomwe zingatheke komanso zobwerezabwereza m'mbali zinayi: kusankha zinthu ndi kukonzekera zinthu zomwe zili patsamba, kukonza ma algorithm oyendetsedwa ndi deta, kuwongolera zinthu zomwe zili patsamba, komanso mgwirizano wazinthu zakunja. Njirazi zimathandiza ogulitsa kupewa zinthu zotsika mtengo zomwe zimafika m'malo osungiramo zinthu okwera mtengo.

(I) Kulamulira Magwero: Kusankha Zogulitsa ndi Zinthu Zosungidwa

Kukonzekera Kupewa Kusagwirizana kwa Zinthu Kusagwirizana kwa zinthu zomwe zili m'sitolo nthawi zambiri kumayambira pakukonzekera zinthu zomwe zili m'sitolo. Kutuluka kwa zinthu zomwe sizikuyenda bwino sikwangozi, koma kumachitika chifukwa cha kusiyana kwa kusankha zinthu ndi kukonzekera kukonzanso. Kuwongolera bwino deta posankha zinthu ndikukonzekera zinthu zomwe zili m'sitolo kungachepetse mwayi wosagwirizana ndi komwe kumachokera.

Khazikitsani njira yowerengera malonda a zinthu kuti mugawire bwino malo osungiramo katundu: Kutengera ndi deta yakale ya miyezi 3-6, zinthu zimagawidwa m'magulu anayi malinga ndi kuchuluka kwa malonda ndi phindu lonse: S (malonda apamwamba, phindu lalikulu), A (malonda apakati, phindu lalikulu), B (malonda apakati, phindu lalikulu lapakati), ndi C (malonda otsika/phindu lochepa). Zinthu za S/A level zitha kuyikidwa patsogolo kuti ziikidwe m'malo osungiramo katundu amtengo wapatali kuti musangalale ndi zabwino zotumizira bwino; Zinthu za B/C level zotsika mtengo zimakonzedwa momveka bwino kuti ndi "zokhazokha m'malo osungiramo katundu wamba." Kudzera mu kuwongolera kuchuluka kwa kubwezeretsanso ndi kalembedwe ka kubwezeretsanso, njira yolumikizira imalandira chizindikiro chakuti "malonda awa safunika kulowa m'malo osungiramo katundu amtengo wapatali."

Kuwerengera bwino za kubwezeretsanso zinthu, kupewa kubwezeretsanso zinthu mopanda umboni: Posiya njira yobwezeretsanso zinthu "yofanana ndi zonse", njira yobwezeretsanso zinthu imayikidwa, kuphatikiza kuneneratu za malonda, chitetezo cha katundu, ndi nthawi yogulitsa. Pazinthu zotsika mtengo (C-level), kuchuluka kwa kubwezeretsanso zinthu kumayendetsedwa mosamala, kukhazikitsidwa pa "kuchuluka kwa malonda komwe kukuyembekezeka kwa malonda mkati mwa masiku 30 + chitetezo chochepa," kuletsa zinthu zambiri kuti zisaunjikane m'nyumba zosungiramo zinthu. Nthawi yomweyo, nthawi yobwezeretsanso zinthu imatalikitsidwa, zomwe zimathandiza kuti njira yodziwira kufunika kochepa kwa malonda pamsika ndikuletsa kuti asaikidwe patsogolo m'nyumba zosungiramo zinthu zokwera mtengo.

Kusintha njira zosungiramo zinthu kutengera moyo wa zinthu zatsopano: Pazinthu zatsopano, panthawi yoyambira yotsika mtengo, kutumiza zinthu zambiri ku malo osungiramo zinthu a FBA kumapewedwa. Njira ya "malonda ang'onoang'ono + kusunga zinthu m'nyumba zosungiramo zinthu zakunja" imatengedwa, choyamba kuyesa kufunikira m'madera osiyanasiyana ndi zinthu zazing'ono. Malonda akayamba kuyenda bwino, kubwezeretsanso zinthu pang'onopang'ono kumapangidwa ku malo osungiramo zinthu kutengera deta yogulitsa m'madera, kuteteza kuti zinthu zatsopano zisaperekedwe molakwika ku malo osungiramo zinthu okwera mtengo ndi njira yogwiritsira ntchito panthawi yotsika mtengo.

(II) Ntchito Zazikulu: Kukonza Deta Yosinthika ndi Kutsogolera Kachitidwe Kogawa Malo Osungiramo Zinthu

Kutengera kumvetsetsa miyeso yofunikira ya algorithm, ogulitsa amatha kutumiza zizindikiro zolondola zogawa malo osungiramo zinthu ku algorithm mwa kukonza deta yofunikira yosinthika pamanja. Izi zimathandiza algorithm kugawa malo osungiramo zinthu kutengera zomwe wogulitsa akufuna kuchita, zomwe ndi sitepe yofunika kwambiri popewa kuti zinthu zotsika mtengo zisaikidwe m'nyumba zosungiramo zinthu zodula.

Kukonza deta yogulitsa m'madera kuti itsogolere njira yosinthira zigamulo zofunidwa: Pazinthu zotsika mtengo zomwe zaperekedwa molakwika ku malo osungiramo zinthu okwera mtengo, kusintha mitengo m'madera, makuponi am'madera, ndi malonda am'deralo zingagwiritsidwe ntchito kukweza pang'ono malonda a chinthucho m'dera lomwe kuli nyumba yosungiramo zinthu nthawi zonse, pomwe kuchepetsa malonda ake m'dera lomwe kuli nyumba yosungiramo zinthu okwera mtengo. Njirayi idzawunikanso dera lofunikira kwambiri la chinthucho kutengera kusintha kwa nthawi yeniyeni pakugulitsa m'madera, ndipo idzaika patsogolo kugawa ku nyumba zosungiramo zinthu nthawi zonse zomwe zimakhala ndi malonda ambiri panthawi yobwezeretsanso zinthu pambuyo pake, pang'onopang'ono kuswa njira yoyipa.

Kukhazikitsa kalembedwe kowonjezera zinthu ndikupanga "chizindikiro cha zinthu zapamwamba kwambiri": Kalembedwe ka Amazon kamakonda kupatsa ogulitsa malo oyenera osungira zinthu omwe ali ndi kalembedwe kokhazikika kowonjezera zinthu. Pazinthu zomwe sizimayenda kwambiri, sungani nthawi yokhazikika yowonjezerera zinthu (monga, onjezerani zinthu masiku 60 aliwonse) ndi kuchuluka kochepa kowonjezera zinthu kuti mupewe kubwezeretsanso zinthu mwadzidzidzi. Izi zimathandiza kuti kalembedwe ka zinthu kawone ngati kukonzekera zinthu zomwe zili mu kalembedwe ka chinthucho kuli koyenera komanso kopanda chiopsezo cha kuchuluka kwambiri, zomwe zimapangitsa kuti zisamaperekedwe ku malo osungiramo zinthu okwera mtengo kuti "zithetse kuchuluka kwa zinthu zomwe zili mu kalembedwe kake." Nthawi yomweyo, pewani kutayika kwa zinthu, chifukwa kutayika kwa zinthu motsatizana kungayambitse kuti kalembedwe ka zinthuzo kasamalidwe molakwika, zomwe zimapangitsa kuti kufunikira kwa chinthucho kukhale kosagwirizana.

Konzani bwino chidziwitso cha makhalidwe a chinthu ndikufanizira bwino zinthu zosungiramo zinthu: Pazinthu zazikulu komanso zolemera zomwe sizimayenda kwambiri, sinthani chidziwitso cha makhalidwe a chinthucho, ndikudzaza molondola magawo monga kulemera, kuchuluka, ndi gulu. Izi zimathandiza kuti njira yosungiramo zinthu izi izidziwike bwino momwe zinthuzo zilili. Kutengera mfundo ya "kufananiza zinthu", njira yosungiramo zinthu izi idzagawira zinthuzi m'nyumba zosungiramo zinthu wamba zomwe zimakhala ndi ndalama zochepa zosungiramo zinthu komanso mphamvu zokwanira, m'malo mosungiramo zinthu zodula kwambiri. Nthawi yomweyo, pewani kusintha mwachisawawa chidziwitso cha makhalidwe a chinthucho, chifukwa kusintha pafupipafupi kungayambitse njira yosungiramo zinthu kulakwitsa pa deta ya chinthucho.

Kukonza magwiridwe antchito onse a sitolo ndikupeza ufulu wabwino wogawa kuchokera ku algorithm: Kuchita bwino kwa sitolo ndiye maziko a algorithm kuti ipereke ufulu wosinthasintha wogawa malo osungiramo katundu. Ogulitsa ayenera kuwongolera mosamala zizindikiro zazikulu zogwirira ntchito monga kuchuluka kwa zolakwika pa oda (ODR), kuchuluka kwa kutumiza mochedwa, ndi kuchuluka kwa kuletsa, kuwasunga mkati mwa mulingo wapamwamba womwe Amazon ikufuna. Kwa maakaunti omwe ali ndi magwiridwe antchito abwino, kugawa kwa algorithm ya malo osungiramo katundu kudzagwirizana kwambiri ndi deta yeniyeni yogulitsa, kuchepetsa kwambiri mwayi woti zinthu zisagwiritsidwe ntchito molakwika. Kuphatikiza apo, nthawi yanthawi yayitali pamene zinthu zimakhala zochepa, maakaunti amatha kukhala patsogolo pakugawa zinthu.

(III) Kusintha kwa Kugawa Nyumba Yosungiramo Zinthu Pambuyo pa Nyumba Yosungiramo Zinthu

Kuchepetsa Kutayika kwa Ndalama Pa Nthawi Yake ndi Kuthetsa Kusagwiritsidwa Ntchito Bwino kwa Zinthu Zomwe Zilipo
Ngakhale mutakonzekera bwino magwero ndi kukonza deta, zinthu zotsika mtengo zitha kusungidwa molakwika m'nyumba zosungiramo zinthu zodula kwambiri nthawi yachilimwe kapena nthawi yosinthira ma algorithm. Zikatero, njira zosinthira nthawi yake zimafunika kuti mupewe kutayika kwina ndikutumiza "chizindikiro chowongolera" ku algorithm nthawi yomweyo.

Kusamutsa katundu m'magulu ang'onoang'ono + chilolezo chapafupi kuti zichotsedwe mwachangu katundu m'malo osungiramo katundu okwera mtengo: Pazinthu zotsika mtengo zomwe zili kale m'malo osungiramo katundu okwera mtengo, ngati kuchuluka kwa katundu kuli kochepa, kusamutsa katundu m'magulu ang'onoang'ono pakati pa malo osungiramo katundu kungagwiritsidwe ntchito kuzisuntha kupita ku malo osungiramo katundu wamba. Ngati kuchuluka kwa katundu kuli kwakukulu ndipo mtengo wosamutsa katundu ndi wokwera kwambiri, chilolezo chapafupi chingagwiritsidwe ntchito, kuphatikiza ndi kuchotsera kwa Amazon komwe kuli pamalopo, Lightning Deals, ndi njira zotulutsira katundu, kuti zichotsedwe mwachangu katundu m'malo osungiramo katundu okwera mtengo ndikupewa ndalama zosungiramo zomwe zachedwa. Pambuyo pochotsa katundu, kuchuluka kwa katundu wotumizidwa kuyenera kulamulidwa mosamala panthawi yobwezeretsanso zinthu kuti zitsogolere njira yosinthira njira yogawa katundu m'malo osungiramo katundu.

Kugwiritsa ntchito "Consolidation Service" kuti musinthe mawonekedwe a zinthu zomwe zili mu akaunti yanu: Amazon's FBA Inventory Placement Service imalola ogulitsa kutumiza zinthu zonse ku nyumba imodzi yosungiramo katundu, yomwe Amazon imagawa. Ngakhale kuti ndalama zochepa zogwirizanitsa zimalipidwa, zimawongolera bwino malo osungira zinthu zomwe sizikuyenda bwino. Pazinthu zomwe sizikuyenda bwino, ogulitsa amatha kusankha ntchito yogwirizanitsa kuti azitumize ku nyumba zawo zosungiramo katundu zomwe zasankhidwa, makamaka kupewa kusamutsidwa kwa algorithmic ku nyumba zosungiramo katundu zodula kwambiri. Izi ndizoyenera zinthu zomwe sizikuyenda bwino zomwe zili ndi mitengo yokhazikika yogulitsa komanso zinthu zazing'ono. Kuyang'anira bwino deta ya zinthu ndikofunikira kwambiri kuti muzindikire zolakwika panthawi yake: Khazikitsani njira yowunikira zinthu za FBA nthawi yeniyeni. Gwiritsani ntchito deta ya Amazon kapena zida zowunikira deta za chipani chachitatu kuti muwone kuchuluka kwa zinthu zomwe zili mu akaunti yanu nthawi yeniyeni, mitengo yogulitsa, ndi ndalama zosungira katundu aliyense m'nyumba zosiyanasiyana zosungiramo katundu. Gwiritsani ntchito njira yochenjeza msanga "zinthu zomwe sizikuyenda bwino zomwe zikulowa m'nyumba zosungiramo katundu zodula kwambiri." Kusagwirizana kukapezeka, njira zowongolera nthawi yomweyo ziyenera kutengedwa kuti mupewe kuchuluka kwa zinthu zomwe zili mu akaunti yanu komanso kutayika kwakukulu.

(IV) Mgwirizano Wakunja: Kugwiritsa Ntchito Zida Zaukadaulo Zothandizira Kukonza Zinthu Kuti Zilipire Zofooka za Algorithm ya Pulatifomu

Njira yogawa zinthu m'nyumba zosungiramo katundu ya Amazon si yangwiro; kukula kwa deta yake sikungakwaniritse zosowa zonse za ogulitsa. Kugwiritsa ntchito akatswiri opereka chithandizo cha mayendedwe ochokera m'malire ndi mautumiki ogulitsa zinthu kungathandize kuthetsa zofooka za algorithm pa nsanjayi, kupereka chithandizo cha mayendedwe pogawa zinthu ndikuchepetsa vuto la zinthu zosayenda bwino kulowa m'nyumba zosungiramo zinthu zodula.

Kugwiritsa ntchito chitsanzo cha "FBA warehouse + overseas warehouse" chokhala ndi zinthu ziwiri kuti zinthu zisamayende bwino: Zinthu zotsika mtengo za S/A zimayikidwa m'nyumba zosungiramo katundu za Amazon FBA kuti zipindule ndi ubwino wa mayendedwe a pulatifomu; zinthu zotsika mtengo za B/C zimayikidwa m'nyumba zosungiramo katundu zakunja, komwe kusungiramo katundu ndi kutumiza zinthu kumayendetsedwa. Izi sizimangoteteza ndalama zogulira zinthu zotsika mtengo za FBA komanso zimathandiza kusintha zinthu, ndipo zinthuzo zimaperekedwa ku nyumba zosungiramo katundu za FBA ngati pakufunika kutero kutengera kufunikira kwa msika. Brand Empowerer imapereka ntchito zokonzera nyumba zosungiramo katundu zakunja kwa ogulitsa ochokera m'mayiko ena, zomwe zimathandiza kuti zinthu zigwirizane bwino pakati pa nyumba zosungiramo katundu za FBA ndi nyumba zosungiramo katundu zakunja, zomwe zimapereka njira yotsika mtengo yosungiramo katundu pazinthu zotsika mtengo.

Kugwiritsa ntchito akatswiri a FBA DDP Utumiki Wokonza Zinthus kuti muwongolere bwino malo osungiramo katundu: Akatswiri opereka chithandizo cha FBA DDP ali ndi zida zambiri zosungiramo katundu ku Amazon komanso chidziwitso chotumizira katundu, zomwe zimawathandiza kusankha bwino madoko otumizira katundu ndi malo osungiramo katundu potengera momwe wogulitsa amagulitsira katundu, zomwe zimachepetsa mwayi woti zinthu zotsika mtengo zisaperekedwe ku malo osungiramo katundu okwera mtengo kuchokera ku gwero la zinthu zotumizira katundu. Brand Empowerer, kampani yotsogola yopereka chithandizo cha zinthu zotumizira katundu ku China yomwe imadziwika bwino ndi kupatsa mphamvu makampani ogulitsa katundu, imapereka chithandizo cha Amazon FBA DDP kuchokera ku China kupita kudziko lonse lapansi. Imathandizira kusankha malo osungiramo katundu potengera kukonzekera kwa ogulitsa katundu ndipo imapereka kutsata zinthu nthawi yeniyeni, kulola ogulitsa kuyang'anira mayendedwe a zinthu panthawi yonseyi.

Kugwiritsa ntchito deta ya unyolo woperekera zinthu kuti akonze bwino kukonzekera kugawa zinthu: Akatswiri opereka chithandizo cha unyolo woperekera zinthu amapereka kusanthula deta kwa ogulitsa kuyambira pachiyambi mpaka kumapeto ndi malingaliro okhudza ntchito. Kutengera ndi deta ya makampani akuluakulu ndi deta ya ogulitsa m'sitolo, zimathandiza ogulitsa kukonza magawo ogulitsa zinthu, kuwerengera kubwezeretsanso, ndi kukonzekera kugawa zinthu m'nyumba zosungiramo katundu. Brand Empowerer ili ndi zida zopitilira 100,000 zoperekera zinthu komanso luso lothandiza m'magulu opitilira 100 azinthu, kupereka mayankho okonzedwa mwamakonda kwa ogulitsa ochokera m'malire. Kuyambira kusankha zinthu ndi kubwezeretsanso mpaka kugawa zinthu m'nyumba zosungiramo katundu, njira yonseyi imayendetsedwa ndi deta, kuonetsetsa kuti kapangidwe ka zinthu za ogulitsa kakugwirizana bwino ndi kufunikira kwa msika ndipo kumachepetsa kwambiri kupanga zinthu zotsika mtengo.

IV, tanthauzo la kugawa malo osungiramo zinthu ndi kugawa deta ndi ntchito zake m'njira ziwiri.

Kusagwirizana kwa zinthu zomwe zili m'sitolo ya Amazon FBA pambuyo pa kugawikana kwa malo osungiramo katundu ndi kusiyana pakati pa "nzeru ya deta" ya nsanjayi ndi "nzeru yamalonda" yogwirira ntchito ya wogulitsa. Chinsinsi choletsa katundu wotsika kuti asalowe m'malo osungiramo katundu okwera mtengo sikuyesera kusintha njira yamagetsi, koma m'malo mwake kukonza deta yogwirira ntchito kuti zitsimikizire kuti pali mgwirizano pakati pa njira yamagetsi yogawa zinthu ndi mapulani a ntchito ya wogulitsa.

Mpikisano wa malonda apa intaneti odutsa malire wayamba kale kulowa mu nthawi ya ntchito zokonzedwa bwino. Kugawa malo osungiramo katundu, monga gawo lalikulu la kasamalidwe ka zinthu, kumakhudza mwachindunji kuwongolera ndalama kwa ogulitsa ndi phindu lawo. Kuti apititse patsogolo magwiridwe antchito kudzera mu kugawa malo osungiramo katundu a FBA, ogulitsa ayenera kupitirira lingaliro la "kuvomereza kugawa kwa algorithmic" ndikukhala owongolera deta mwachangu. Izi zikuphatikizapo kukhazikitsa njira yokonzekera zinthu zosungiramo katundu yoyendetsedwa ndi deta, kukonza deta yoyambira yoyang'aniridwa, kuthetsa msanga kusalingana kwa zinthu zosungiramo katundu pambuyo pogawa malo osungiramo katundu, ndikugwiritsa ntchito akatswiri okonza zinthu ndi zida zoperekera kuti apange njira yogwirira ntchito yonse yomwe ikuphatikizapo "kukonzekera magwero - chitsogozo cha deta - kuwongolera njira - mgwirizano wakunja."