Kev tshuaj xyuas ntawm cov qauv muag khoom ntawm cov khoom ua si ntse ntawm Amazon

Kev tshuaj xyuas ntawm cov qauv muag khoom ntawm cov khoom ua si ntse ntawm Amazon

Kev Taw Qhia
Nrog rau kev txhim kho sai ntawm thev naus laus zis, cov khoom ua si ntse tau maj mam dhau los ua ib pawg nrov hauv kev lag luam khoom ua si thoob ntiaj teb. Ua ib lub platform e-commerce loj tshaj plaws hauv ntiaj teb, Amazon muab theem dav rau kev muag khoom ntawm cov khoom ua si ntse.

1. Kev txheeb xyuas ntawm kev ua lag luam khoom ua si ntse thoob ntiaj teb
Nyob rau xyoo tas los no, kev ua lag luam khoom ua si ntse tau pom tias muaj kev loj hlob zoo. Raws li Statista, kev ua lag luam khoom ua si ntse thoob ntiaj teb tau txog kwv yees li US $ 5.48 billion hauv xyoo 2022, thiab xav tias yuav loj hlob ntawm tus nqi loj hlob txhua xyoo ntawm 14.3% los ntawm xyoo 2025. Qhov kev loj hlob no feem ntau yog vim muaj cov hauv qab no:
Kev nce qib ntawm thev naus laus zis: Kev txhim kho sai ntawm kev txawj ntse ntawm lub cev, Is Taws Nem ntawm Yam, thiab thev naus laus zis sensor tau ua rau cov haujlwm ntawm cov khoom ua si ntse muaj ntau yam thiab tuaj yeem muab kev sib tham thiab kev paub tus kheej ntau dua.
Kev nce ntxiv ntawm kev thov kev kawm: Cov niam txiv thiab cov tsev kawm ntawv them sai sai rau cov menyuam txoj kev kawm thaum ntxov, thiab cov khoom ua si ntse tau nyiam rau lawv cov haujlwm kev kawm, xws li kev sau cov khoom ua si, Cov Khoom Ua Si Qwss, thiab lwm yam.
Kev nce ntxiv ntawm lub zog siv: Nrog rau kev txhim kho ntawm lub ntiaj teb kev lag luam, cov neeg siv khoom tau nce lawv lub zog yuav khoom thiab txaus siab them tus nqi siab dua rau cov khoom ua si uas muaj cov khoom zoo thiab cov ntsiab lus thev naus laus zis siab.

2. Kev muag khoom ntawm cov khoom ua si ntse ntawm Amazon
(I) Kev loj hlob ntawm kev muag khoom
Kev loj hlob tag nrho: Kev muag khoom ntawm cov khoom ua si ntse ntawm Amazon qhia txog kev nce ntxiv txhua xyoo. Piv txwv li, piv txwv li lub npe Ruko, nws cov kev muag khoom ntawm Amazon US tau tswj hwm tus nqi loj hlob txhua xyoo ntau dua 30% hauv ob peb xyoos dhau los. Qhov no qhia tau hais tias kev thov ua lag luam rau cov khoom ua si ntse ntawm Amazon platform tseem muaj zog.
Kev hloov pauv ntawm lub caij nyoog: Kev muag khoom ntawm cov khoom ua si ntse muaj cov yam ntxwv ntawm lub caij nyoog. Lub quarter thib plaub feem ntau yog lub caij muag khoom siab tshaj plaws, tshwj xeeb tshaj yog thaum lub caij so xws li Thanksgiving thiab Christmas, thaum cov neeg siv khoom xav tau kev yuav khoom ntau ntxiv. Piv txwv li, lub npe Ruko yuav npaj cov khoom lag luam 3-4 lub hlis ua ntej thaum lub sijhawm txhawb nqa loj thiab nyiam cov neeg siv khoom los ntawm ntau yam kev ua ub no txhawb nqa.
(II) Kev tshuaj xyuas qhov xav tau ntawm cov neeg siv khoom
Kev Ua Haujlwm Kev Kawm: Cov neeg siv khoom muaj kev xav tau ntau rau cov khoom ua si ntse nrog cov haujlwm kev kawm. Piv txwv li, kev muag khoom ntawm cov khoom ua si programming thiab cov khoom ua si STEM ntawm Amazon txuas ntxiv mus loj hlob. Cov khoom ua si no tsis yog tsuas yog muab kev lom zem xwb, tab sis kuj tuaj yeem cob qhia cov menyuam txoj kev xav, kev muaj tswv yim thiab kev siv tes ua.
Kev Sib Tham: Cov khoom ua si ntse nrog cov haujlwm sib tham kuj nrov nrog cov neeg siv khoom. Piv txwv li, cov khoom ua si neeg hlau ntse tuaj yeem sib tham nrog cov menyuam yaus los ntawm kev ua haujlwm xws li kev paub lub suab thiab kev paub lub ntsej muag. Tsis tas li ntawd, qee cov khoom ua si ntse kuj muaj kev sib tw thiab kev sib ntaus sib tua, uas ua rau kev lom zem ntawm cov khoom nce ntxiv.
Kev tiv thaiv ib puag ncig thiab kev nyab xeeb: Thaum cov neeg siv khoom paub txog ib puag ncig ntau ntxiv, cov khoom ua si ntse ua los ntawm cov khoom siv zoo rau ib puag ncig tau txais kev saib xyuas ntau dua. Tib lub sijhawm, kev nyab xeeb ntawm cov khoom kuj tau dhau los ua qhov tseem ceeb rau cov neeg siv khoom, xws li cov yam ntxwv tsis muaj tshuaj lom, tsis muaj teeb meem, thiab yooj yim ntxuav.
(III) Kev sib tw ua lag luam
Kev sib tw hom: Kev ua lag luam khoom ua si ntse muaj kev sib tw heev thiab muaj kev sib sau ua ke ntawm cov hom loj. Piv txwv li, hauv kev ua lag luam khoom ua si miv sib tham ntawm Amazon lub vev xaib hauv Tebchaws Meskas, kev sib sau ua ke ntawm 10 lub hom loj tshaj plaws tau txog 71.1%. Qhov no qhia tau hais tias ob peb lub hom lag luam paub zoo nyob hauv kev lag luam loj, thiab cov neeg nkag tshiab yuav tsum nqis peev ntau dua rau kev tsim hom, qhov zoo ntawm cov khoom, thiab cov tswv yim kev lag luam kom sawv tawm.
Kev Sib Txawv ntawm Cov Khoom: Yuav kom sawv tawm ntawm cov neeg sib tw, cov chaw tsim khoom ua si ntse yuav tsum tsom mus rau kev sib txawv ntawm cov khoom. Piv txwv li, qee cov khoom ua si ntse siab kawg tau txais kev tsim qauv modular uas tso cai rau cov neeg siv sib sau ua ke thiab hloov kho dua tshiab, txhim kho qhov ua si thiab lub neej ua haujlwm ntawm cov khoom. Tsis tas li ntawd, kev siv AI thev naus laus zis kuj tau dhau los ua ib txoj hauv kev tseem ceeb ntawm kev sib txawv ntawm cov khoom.
(IV) Kev tshuaj xyuas txoj kev muag khoom
Kev Yuav Khoom Lag Luam Amazon: Kev Yuav Khoom Lag Luam Amazon muab cov chaw tsim khoom ua si ntse nrog cov sijhawm muag khoom B-end. Ntau lub tsev kawm ntawv thiab cov khw muag khoom yuav cov khoom ua si ntse ntawm Amazon Kev Yuav Khoom Lag Luam. Piv txwv li, lub npe Ruko tau ua tiav kev muag khoom rau cov tsev kawm ntawv thiab cov khw muag khoom los ntawm Amazon Kev Lag Luam, nrog rau cov tsev kawm ntawv suav txog ntau dua 30% ntawm nws cov xaj yuav khoom lag luam.
Cov Haujlwm Txhawb Nqa: Cov haujlwm txhawb nqa ntawm Amazon platform tau ua lub luag haujlwm tseem ceeb hauv kev txhawb nqa kev muag khoom ntawm cov khoom ua si ntse. Piv txwv li, cov haujlwm txhawb nqa xws li DOTD, Best Deal, thiab Lightning Deal tuaj yeem nyiam cov neeg siv khoom coob heev. Tsis tas li ntawd, cov haujlwm luv nqi tshwj xeeb rau cov neeg siv khoom B-end, xws li cov haujlwm rov qab mus kawm ntawv ntawm Amazon Business, kuj tau coj kev nthuav dav ntxiv thiab kev muag khoom rau cov chaw tsim khoom ua si ntse.