Ngidinga isabelomali esingakanani ukuze ngenzele uhlobo lwe-vape oluvela eShayina ngokwezifiso?

2023-12-27

Iyini i-Private Label?

Ilebula eliyimfihlo liyilogo noma iphethini emkhiqizweni owenziwe ngumenzi futhi ithengiswa ngaphansi kwegama lomkhiqizo lomthengisi. Limelela abathengisi futhi lisiza ekwakheni ukwethembeka komkhiqizo.

Uma ubeka ilebula lakho langasese kanye nophawu kumkhiqizo ojwayelekile, kuyasiza kakhulu kubathengi ukuhlukanisa umkhiqizo wakho kweminye imikhiqizo. Uma imikhiqizo yakho inomklamo omuhle kanye nekhwalithi, abathengi bahlala bezimisele ukukhokha intengo ephezulu futhi bahlale bethembekile kumkhiqizo wakho, okuhlukanisa imikhiqizo yakho kwabancintisana nabo kanye nabathengisi abafanayo.

Ukwakha uphawu kusukela ekuqaleni kungaba umsebenzi onzima, kodwa akunakwenzeka. Ngesu elifanele kanye nokusebenza kahle, ungakha ubuwena bophawu obuqinile obuhambisana nezilaleli zakho futhi budale ukwethembana nokwethembeka. Nazi ezinye izinyathelo zokukusiza Yakha Umkhiqizo Wakho zoqala phansi.

Izindleko zokupakisha nokwenza ngokwezifiso zingahluka kuye ngezici ezahlukahlukene njengohlobo lokupakisha, izinto ezisetshenzisiwe, ubunzima bokuklama, kanye nobuningi be-oda. Kodwa-ke, ezinye izilinganiso ezijwayelekile zokukusiza ukuhlela isabelomali sakho sokupakisha nokwenza ngokwezifiso yilezi:

1. Ukupakisha: Izindleko zokupakisha zingasukela ku-$0.10 kuya ku-$1 ngeyunithi ngayinye, kuye ngohlobo lokupakisha, izinto ezisetshenzisiwe, kanye nenani le-oda. Isibonelo, ukupakisha amakhadibhodi okunyathelisa okuyisisekelo kungabiza cishe u-$0.10 ngeyunithi ngayinye, kanti ukupakisha okwenziwe ngokwezifiso ngezinto zekhwalithi ephezulu njengensimbi noma ingilazi kungabiza kufika ku-$1 ngeyunithi ngayinye.

2. Ukulebula: Izindleko zokulebula zingahluka kuye ngobukhulu belebula, indlela yokunyathelisa esetshenzisiwe (yedijithali noma ye-offset), kanye nezinto zokulebula. Ngokuvamile, ukulebula kungabiza phakathi kuka-$0.01 kuya ku-$0.10 ngeyunithi ngayinye kuye ngokuthi umklamo uyinkimbinkimbi kangakanani, uhlobo lwezinto, kanye nobuningi.

3. Ukwenza ngokwezifiso: Izindleko zokwenza ngokwezifiso zivame ukufaka ukwakheka kwezithombe, ukudala isikhunta, kanye nezindleko zamathuluzi. Izindleko zokwenza ngokwezifiso zingasukela ku-$3 kuya ku-$5 ngeyunithi ngayinye, kuye ngokuthi umklamo uyinkimbinkimbi kangakanani, izinto ezisetshenzisiwe, kanye nenani le-oda.

Imfuneko ejwayelekile evela ezimbonini zaseShayina inani elincane le-oda (MOQ) lama-30,000pcs esewonke, kanye nama-3,000pcs ngokunambitheka ngakunye kanye nama-flavour ayi-10 esewonke.

Ngokusekelwe kulezi zibalo, izindleko ezilinganisiwe zokupakisha, ukulebula, kanye nokwenza ngezifiso amayunithi angu-30,000 zizosukela ku-$20,000 kuya ku-$200,000, kuye ngezidingo ezithile kanye nobunzima.

Kubalulekile ukuqaphela ukuthi amanani embonini ye-vaping angahluka kuye ngabahlinzeki kanye nekhwalithi. Ngakho-ke, ukuthola izingcaphuno ezivela kubapakishi nabakhiqizi abathembekile kuzovumela ukuqonda okungcono kokuqhathaniswa kwamanani kanye nekhwalithi.