Ukuthengwa kweethoyi ezithambileyo

Ukuthengwa kweethoyi ezithambileyo

I. Intshayelelo
Izinto zokudlala ezithambileyo bezisoloko ziyinxalenye ebalulekileyo yemarike yezinto zokudlala zehlabathi ngenxa yobushushu kunye nobuhlobo bazo. Kubathengi bamazwe ngamazwe abathengisa ngobuninzi, ukuqonda imfuno yokuthenga izinto zokudlala ezithambileyo, ukukhetha ababoneleli abafanelekileyo, kunye nokuqinisekisa umgangatho wemveliso kunye nexesha lokuhanjiswa zizitshixo zeshishini eliphumelelayo.

II. Izinto eziphambili ekufuneni izinto zokudlala ezithambileyo
(I) Indawo ecacileyo yokubeka imveliso kwindawo yayo
Ngaphambi kokuba uthenge amathoyizi athambileyo, kufuneka uqale ucacise indawo ebekwe kuyo imveliso. Oku kuquka ukumisela uhlobo lwamathoyizi athambileyo (njengezilwanyana, abalinganiswa, izinto, njl.njl.), isitayile (esifana nesihle, esilula, esidala, njl.njl.), ubungakanani (obuncinci, obuncinci, obuphakathi, obukhulu, njl.njl.), umbala (okhethiweyo ngokwendlela ekhethwa ngayo imakethi ekujoliswe kuyo), izinto (ezifana nomqhaphu wePP, umqhaphu wendalo, njl.njl.) kunye noluhlu lwamaxabiso emarike olulindelekileyo. Ukongeza, iimeko zokusetyenziswa kwemveliso nazo kufuneka ziqwalaselwe, ezifana namathoyizi abantwana, izipho zeholide, iimascots zeenkampani, izinto ezisetyenziswa kwi-anime, njl.njl. Umzekelo, iimakethi zaseYurophu naseMelika zikhetha imibala elula, ngelixa imakethi yaseMbindi Mpuma ikhetha imibala eqaqambileyo.
(II) Ukuqonda imakethi ekujoliswe kuyo
Iimarike ezahlukeneyo zamazwe ngamazwe zinemfuno ezahlukeneyo zeethoyi ezithambileyo. Imfuno kwiimarike eziphezulu ezifana noMntla Melika, iManyano yaseYurophu, kunye neJapan ibisoloko izinzile ixesha elide, kwaye abathengi banemfuno ephezulu yomgangatho wemveliso kunye nokhuseleko; iimarike ezisakhulayo ezifana neMzantsi-mpuma Asia, iLatin America, iMbindi Mpuma, kunye neAfrika zinamandla okukhula, kwaye abathengi banikela ingqalelo engakumbi ekusebenziseni iindleko. Ke ngoko, abathengi kufuneka bahlengahlengise amaqhinga abo okuthenga ngokwenqanaba lokusetyenziswa kunye nezinto abazithandayo kwimarike ekujoliswe kuyo.
(III) Nika ingqalelo kwiindlela ezisetyenziswa kushishino
Ishishini lezinto zokudlala ezithambileyo libonisa ezi ndlela zilandelayo:
Ukwenziwa ngokwezifiso kunye nokwenza ngokwezifiso: Abathengi bathambekele ngakumbi ekuthengeni amathoyizi athambileyo anokwenziwa ngokwezifiso, njengeemveliso ezinamagama akhethekileyo, imibala, imiyalezo yelizwi, kwanoyilo lwabalinganiswa.
Ubuchule obusebenzayo: Izinto zokudlala ezithambileyo ezisebenzisanayo (ezifana nezo zinemisebenzi yokurekhoda, ukukhanya, kunye nokulawula ubushushu) ziyathandwa ngabathengi.
Izinto ezinobuhlobo nokusingqongileyo: Izinto zokudlala ezithambileyo ezenziwe ngezinto ezinobuhlobo nokusingqongileyo ezifana namalaphu aphinda asetyenziswe kunye nomqhaphu wendalo zithandwa kakhulu ngabathengi bamanye amazwe abanolwazi olunzulu ngokusingqongileyo.
Ukuthengisa nge-IP: Iithoyi zePlush ezithengiswa nge-IP ezidumileyo (ezifana neDisney, iPop Mart, njl.njl.) zinamandla aphezulu okuthengisa.
(IV) Khetha ababoneleli abakumgangatho ophezulu
Ukukhethwa kwababoneleli kuchaphazela ngokuthe ngqo umgangatho wemveliso kunye nokuzinza kobonelelo. Abathengi banokuhlola ababoneleli ngokubhekiselele kwezi nkalo zilandelayo:
Umthamo wemveliso: Ukuhlolwa kwesikali sefektri kwindawo, izixhobo eziphambili (ezifana noomatshini bokugcwalisa umqhaphu abangeniswe kwamanye amazwe ukuphucula ukufana kokuzalisa), kunye nomgangatho wokwenziwa ngokuzenzekelayo komgca wemveliso.
Isiqinisekiso sokufaneleka: Qinisekisa ukuba imveliso iphumelele na iziqinisekiso zokhuseleko zamazwe ngamazwe ezifana ne-CE kunye ne-EN-71 ukuze kuthintelwe ukubanjwa kwerhafu ngenxa yeengxaki zokuthobela imithetho.
Amatyala entsebenziswano: Nika ababoneleli abakhonze iimveliso ezaziwayo (ezifana neWalmart kunye neYili) kuqala ukuqinisekisa ulawulo lwemveliso kunye namandla abo okulawula umgangatho.
Impendulo yenkonzo: Vavanya ukusebenza kakuhle konxibelelwano lomthengisi, njengesantya sokuhanjiswa kweesampuli kunye nesimo sengqondo malunga nokusingatha iingxaki emva kokuthengisa.
(V) Lawula ngokungqongqo uvavanyo lwesampulu
Emva kokufumana iisampulu ezibonakalayo ezinikwe ngumthengisi, kuyimfuneko ukuvavanya ngokwembono ezilandelayo:
Ubuchule bokubonakala: Jonga ukuba uthungo lucocekile na, ukuba iimpawu zobuso zithungwe kakuhle na, nokuba isithambiso siyafana kwaye asinamaqhuqhuva.
Ukhuseleko: Qinisekisa ukuba iindawo ezincinci (ezifana namehlo namaqhosha) ziqinile na ukuze kuthintelwe umngcipheko wokuba abantwana baziginye ngempazamo.
Ukuchukumisa izinto: Amalaphu aneenwele ezimfutshane kulula ukuwacoca, kwaye amalaphu aneenwele ezinde kufuneka anike ingqalelo kwingxaki yokulahleka kweenwele. Ungakhetha ngokwezinto ezikhethwa yimarike ekujoliswe kuyo. Iingcebiso: Sula umphezulu wethoyi ngeeglavu ezimhlophe. Ukuba inombala weenwele ezibonakala ngathi zintanta, lumka.
(VI) Xoxani ngamaxabiso ngendlela eguquguqukayo
Iingxoxo zamaxabiso kufuneka zidityaniswe neemeko zemarike kunye neenkonzo ezongezelelweyo:
Isivumelwano esikhulu: Xa umthamo wokuthenga into enye udlula iziqwenga ezingama-5,000, ungazama ukufumana isaphulelo se-3%-5%.
Ukulungiswa kwempahla: Kufuneka ababoneleli banikezele ngokudibanisa ukuthuthwa ngolwandle nangomoya ukuze kuncitshiswe iindleko zesigaba sokuqala.
(VII) Ukusayina isivumelwano kunye nokulandelela ukuphunyezwa kwaso
Emva kokufikelela kwisivumelwano, amaqela omabini kufuneka atyikitye isivumelwano esisemthethweni sokuthenga nokuthengisa ukuze kuchazwe ixesha lokuhanjiswa, imigangatho yomgangatho, imiqathango yokwamkelwa, iindlela zokuhlawula kunye nezinye izinto ezithile. Emva koko, landela ngokusondeleyo ukuphunyezwa komyalelo ukuqinisekisa ukuba umthengisi uzalisekisa uxanduva lwakhe lwesivumelwano njengoko kuvunyelwene. Ukongeza, nika umbutho wesithathu (njenge-SGS) igunya lokwenza uhlolo olungacwangciswanga ukuqinisekisa ukuba iimpahla ezininzi ziyahambelana neesampuli.

III. Amanyathelo okuphepha xa uthenga izinto zokudlala ezithambileyo
(I) Kuphephe ukwaphulwa komthetho kunye nokwenza izinto zomgunyathi
Kukho iingxaki zepropathi yobukrelekrele kwimarike yeetoyi ze-plush, kwaye iitoyi ze-plush eziphangiweyo zigcwele iivenkile ze-intanethi. Abathengi kufuneka baqinisekise ukuba iimveliso abazithengayo aziphazamisi amalungelo epropathi yobukrelekrele yalo naluphi na uphawu kwaye baphephe ukuthenga iimveliso zomgunyathi nezingekho semgangathweni ukuze baphephe iingozi zomthetho kunye nelahleko yezoqoqosho kubo.
(ii) Nika ingqalelo kwimigangatho yomgangatho
Amazwe nemimandla eyahlukeneyo inemigangatho eyahlukeneyo yomgangatho kunye neemfuno zokhuseleko lweethoyi ezithambileyo. Abathengi kufuneka baqonde imigaqo kunye nemigangatho efanelekileyo yemarike ekujoliswe kuyo ukuqinisekisa ukuba iimveliso ezithengiweyo ziyahlangabezana neemfuno zasekuhlaleni. Umzekelo, iimarike eziphuhlileyo eYurophu nase-United States zineemfuno ezingqongqo kakhulu kwizalathisi zokusebenza ngokomzimba nangokweekhemikhali zokuzaliswa kweethoyi ezithambileyo, izikhumba zangaphandle, izixhobo kunye neenkqubo zokuthunga.
(iii) Cinga ngezothutho kunye nokupakisha
Uthutho kunye nokupakishwa zizinto ezibalulekileyo ekuthengweni kwezinto zokudlala ezithambileyo. Abathengi kufuneka bathethathethane ngezicwangciso zothutho ezifanelekileyo nabathengisi ukuqinisekisa ukuba iimveliso zinokuziswa kwindawo eziya kuyo ngexesha elifanelekileyo nangendlela ekhuselekileyo. Kwangaxeshanye, uyilo lokupakishwa kufuneka luqwalasele ukhuseleko lwemveliso kunye nokusebenza kakuhle kokuthuthwa.